By Devin Partida, technology writer and the Editor-in-Chief of the digital magazine, ReHack.com
The coronavirus pandemic has caused massive changes around the world. As people adjust to the new normal, they may notice some differences associated with COVID-19 and telehealth. Here’s an in-depth look at those changes.
Telehealth adoption rising
United States government officials announced changes in mid-March that dramatically increased access to telehealth in the nation. The changes included allowing providers to use everyday technologies to connect with patients, offering more telehealth treatment coverage to Medicare beneficiaries and making such options available at lower costs than traditional appointments.
The increased access and provider flexibility are temporary, intended to remain only for the duration of the country’s health emergency. However, some people believe the changes could bode well for telehealth in general, such as by giving adoption of the technology a sustained boost.
Analysts at Frost & Sullivan predict a 64.3% year-over-year growth increase for the telehealth sector this year. The researchers mentioned the need for social distancing as a central factor influencing the surge. However, they cautioned that the telemedicine industry contains an ecosystem where numerous parties affect adoption rates and healthcare compliance standards.
Medical practices can increase income through telehealth visits
Many people avoid face-to-face treatments now due to the risk of virus transmission. However, even before COVID-19 became a threat, people faced other obstacles that made in-person care more complicated, such as a lack of transportation or mental health struggles that made them nervous in public.
Jason Popp, a partner at Alston and Bird’s healthcare litigation group, pointed out how making telehealth more accessible introduces more revenue streams for medical facilities: “When the pandemic started, physicians in practices were seeing big changes because they couldn’t see patients anymore.”
Popp continued, “Now they’re quickly adapting to the change. Otherwise, they’ve got limited revenue because patients aren’t coming to clinics or certain facilities. It’s been a bit of a wake-up call to practitioners who were previously kind of opposed to telehealth. Now they’re seeing there are immense benefits. After the pandemic, many will continue to provide telehealth.”
A temporary telehealth waiver connected to the coronavirus pandemic expands access to people beyond rural areas. Popp viewed that regulatory change as the most significant and hopes Congress will eventually make it permanent. Other parties familiar with telehealth say the sector is scaling up so rapidly that reverting to pre-COVID-19 healthcare compliance standards would prove difficult.