Carrot Health, a leading provider of healthcare solutions powered by consumer and claims data, ranked among the top 400 fastest-growing private companies in its inaugural appearance on the 2021 Inc. 5000. The company revealed today that it ranked No. 311 on the annual list with a three-year revenue growth of 1481.5% – an announcement that comes on the heels of Carrot Health’s acquisition by Unite Us, the nation’s leading technology company connecting health and social care services.
“Our growth is a direct result of the shift in the nation’s focus toward creating health equity and improving equitable access to care, which reflects Carrot Health’s long-time mission to help shape a future without health disparities in which everyone nationwide is able to lead their healthiest lives,” said Kurt Waltenbaugh, CEO of Carrot Health. “To be recognized among the elite companies that make up the top 500 fastest-growing private companies is a testament to the dedication and perseverance of the entire Carrot Health team.”
The Inc. 5000 is the most prestigious ranking of the nation’s fastest-growing private companies. It represents a unique look at the most successful companies within the American economy’s most dynamic segment – its independent small businesses. The companies joining Carrot Health on the 2021 list proved especially resilient and flexible given 2020’s unprecedented challenges, realizing an average median three-year growth rate of 543% and median revenues of $11.1 million, while adding a combined total of 610,000 jobs over the past three years.
Carrot Health’s inclusion on the 2021 Inc. 5000 came as another milestone was achieved: the company’s acquisition by Unite Us. The powerful combination of Carrot Health’s robust consumer and health data set powering hundreds of proprietary predictive models and Unite Us’ end-to-end product suite creates the only nationwide solution that truly integrates health and social care.
Said Waltenbaugh: “Together, we can drive a new standard of care, one that identifies where disparities exist and empowers communities to direct targeted investments in social care services that improve health and reduce the cost of medical care.”
Typical attempts at defining, quantifying, and measuring social determinants of health (SDoH) are limited to geographic or population averages, which often mask individuals’ discrete and unique experiences. They can, therefore, lead organizations to implement costly and inefficient programs instead of addressing individuals’ actual barriers that represent the greatest potential for improving health outcomes and return on investment.
Recognizing this, the Colorado Hospital Association (CHA) sought to gain a better understanding of the unique fingerprint of risk within its members’ patient populations—knowledge that would lead to more effective strategies for its members to address emergency department (ED) super-utilization and readmission rates with interventions that would produce the greatest return on investment.
The group partnered with Carrot Health to perform a statewide analysis on the relationship between ED utilization and readmissions and SDoH. Coupling claims data from CHA’s On Demand Hospital Information Network (ODHIN) and consumer behavior data from the Carrot MarketView platform enabled production of an industry-first analysis of healthcare utilization across Colorado.
SDoH and Readmission
The analysis provided deeper insights into the patterns and relationships observed through patient data, social risks, and ED utilization and readmissions. The latter – readmission – is a core utilization metric that has been identified by Colorado’s Medicaid payer as a key metric impacting hospital reimbursement under Colorado’s value-based Hospital Transformation Program (HTP). As a result, improvements in readmission and optimization of quality programs around it are paramount to CHA’s member hospitals.
Readmission is also an area where SDoH can have a significant impact, particularly within the Medicaid population where social determinants are often exacerbated. For this reason, the CHA determined that identification tools would play an important role in helping to quantify risk and identify opportunities for strategic program design, community outreach, and interventions by allowing for the visualization and highlighting of the relationship between readmissions and SDoH.
This would, in turn, allow CHA to determine the appropriate guidance for member hospitals seeking improvement in their quality efforts. To that end, CHA and Carrot Health constructed an interactive dashboard to help hospitals understand their specific patient population by identifying those who had been readmitted within 30 days and which SDoH were contributing to overall risk for readmitted patients.
The dashboard allows CHA to identify areas of increased social risk for by comparing patients who were readmitted against those who were not. It also allows member hospitals and health systems to examine patient populations by ZIP Code, payer, race/ethnicity and SDoH risk groups and draw insights within each population.
The healthcare business of LexisNexis Risk Solutions announced a collaboration with Carrot Health, a provider of solutions powered by consumer and healthcare data. The collaboration enables Carrot Health to incorporate social determinants of health (SDoH) data from LexisNexis Risk Solutions into its SDoH data and analytics software platform to guide payer and provider decisions around member engagement and health management.
Through this collaboration, Carrot Health will integrate clinically-validated SDoH attributes from LexisNexis Risk Solutions into its existing Social Risk Grouper (SRG) taxonomy and other predictive models that leverage vast consumer and healthcare data. These insights will inform consumer-centric strategies to improve health outcomes, reduce costs and prevent readmissions.
Kurt Waltenbaugh
“Consumer attributes are among the most powerful factors influencing health outcomes, creating barriers and inequities that prevent populations from leading their healthiest lives. Carrot Health’s SRG harnesses this information to measure and monitor social determinants of health at the individual level, providing comprehensive insights our customers need to design strategies for identifying and closing gaps in care while providing a more personalized member experience,” said Kurt Waltenbaugh, CEO, Carrot Health. “We chose LexisNexis Risk Solutions after extensive evaluation and testing because their consumer data proved to be the most accurate and comprehensive in the market. We are excited about this addition to our platform as we continue to help payers improve member health.”
Carrot Health’s platform harnesses clinical, social, economic, behavioral, and environmental data to deliver insights for growth, health, and quality, providing health plans with a 360-degree view of their members. Carrot Health is delivering the healthcare industry’s first solution for consumer insights at scale, along with individual-level SDOH scoring and monitoring for every adult in the United States.
This scoring model helps predict the likelihood of an individual having an adverse health outcome due to their SDoH profile. The data from LexisNexis Risk solutions will augment Carrot Health predictive models, that already includes consumer data, ICD-10 Z-codes, publicly available health indicators, claims, survey responses, and other proprietary data ? providing unmatched accuracy to a scoring model.
Carrot Health has developed the COVID-19 Risk Index, which predicts those populations and communities that are most susceptible to the negative impacts from a coronavirus outbreak. The risk index does not predict where and when an outbreak will occur, rather it helps inform public health and intervention decisions at the national, regional and community levels by identifying who is most vulnerable.
Because risk variations across a single metro area can be significant, Carrot Health is also preparing to publish an interactive dashboard that shows the COVID-19 Risk Index and allows users to drill into the data down to the zip code level to identify granular pockets of risk and model different outbreak scenarios. This information can help inform coordination of resources to protect those who are most vulnerable.
Kurt Waltenbaugh
“With the right data, public health personnel can turn panic and passivity into preparation and progress, directing intervention efforts and resources more effectively and appropriately,” said Carrot Health CEO Kurt Waltenbaugh. “It allows for better informed decisions about the types of advance preparations that are necessary and where to divert scarce resources like ventilators and test kits in the event of an outbreak, and identifies populations that require closer monitoring so rapid interventions can be staged with when circumstances warrant.”
Carrot Health Insights | Predicting Coronavirus Risk, which includes multiple charts and graphs breaking down population-based risk, can be accessed online here. It will be updated as more data and scientific studies become available.
Research also suggests that approximately 2% to 4% of people with the virus die, depending on where they live. So far, deaths are higher in males and much higher for those over age 65.
By coupling this information with its extensive database of social determinants of health information and consumer insights, Carrot Health was able to predict COVID-19 vulnerabilities. The following map shows forecasted COVID-19 population risk at the county level (red = high, green = low):
Source: Carrot Health
New data and additional studies might change the assumptions upon which this initial analysis was based. In addition, the actual infection rate may be higher than reported, which would mean that mortality rates could be lower than currently estimated. To that end, the COVID-19 Risk Index will evolve over time.
“These insights are not meant to inspire panic, but to promote thoughtful preparation. Data-driven insights will be critical in saving lives, deploying resources, and minimizing disruption, both for this public health crisis and for future ones. While the U.S. currently remains less affected than some parts of the world, it is nonetheless more vulnerable due to a healthcare system that does not promote prevention or early intervention,” said Waltenbaugh. “Fortunately, we have powerful data tools at our disposal to better prepare and deploy resources, and a culture of helping those who are vulnerable.”
Carrot Health, a provider of healthcare solutions powered by social determinants of health (SDoH), announced it has been named a finalist in the Accenture HealthTech Innovation Challenge – Health North America. Carrot Health was one of 13 companies to compete in the Boston regional round of the competition, which supports innovative technologies and drives creative solutions to improve the way people access and manage healthcare.
“We are honored to have advanced to the finals in this important program. Innovation is the engine that drives crucial improvements in healthcare, such as the ability to leverage key SDoH data to close critical care gaps by addressing the non-clinical needs that impact as much as 80% of health outcomes,” said Kurt Waltenbaugh, CEO of Carrot Health. “The caliber of technology solutions presented by our fellow competitors in the Boston round of the HealthTech Innovation Challenge was outstanding, and we are honored to have been among them.”
Carrot Health, which moves on to the finals taking place in Houston in February 2020, was selected for its Carrot MarketView platform, which generates insights for growth, quality and health using social, economic, behavioral and environmental data. MarketView helps healthcare organizations by leveraging consumer and clinical data to deliver a 360-degree view of the patient.
Validated in the market, Carrot Health’s predictive models and insights have proven effective at:
Driving growth by identifying consumer needs
Improving health outcomes by influencing key performance metrics, such as emergency department utilization, admission/readmission, cost of care and mortality
Enhancing quality by closing care gaps and improving customer satisfaction
“MarketView encourages health organizations to address appropriate needs along the full healthcare hierarchy, identifying and eliminating bottlenecks before they can adversely impact quality, care outcomes and costs,” said Waltenbaugh.
Since its inception, the Accenture HealthTech Innovation Challenge has brought healthcare organizations and startups together to tackle the world’s biggest health issues. Over the life of the program, Accenture has received more than 2,200 applications, invited more than 90 startups to compete, benefitted from the time and guidance of nearly 1,000 executive judges, and awarded 10 trophies to the most innovative healthcare startups. The Health North America challenge brought together innovative startups across North America to compete in a challenge focused on solutions in the areas of operational efficiency, increased access and consumer experience.
By Kurt Waltenbaugh, CEO, 
“We are honored to have advanced to the finals in this important program. Innovation is the engine that drives crucial improvements in healthcare, such as the ability to leverage key SDoH data to close critical care gaps by addressing the non-clinical needs that impact as much as 80% of health outcomes,” said Kurt Waltenbaugh, CEO of Carrot Health. “The caliber of technology solutions presented by our fellow competitors in the Boston round of the HealthTech Innovation Challenge was outstanding, and we are honored to have been among them.”