Consumers Worldwide Will Allow Access to Personal Data for Clear Benefits, Says Infosys Study
According the results of a recent survey by Infosys, consumers worldwide overwhelmingly will share personal information to get better service from their doctor; however, they are very discerning about how they share.
For example, Americans, Europeans and Australians feel comfortable sharing data with doctors (90 percent), banks (76 percent) and retailers (70 percent); however, the research shows contrasting nuances.
Consumers won’t readily share personal medical history with doctors. The study shows consumers understand the benefits of sharing data but remain cautious of data mining (especially in Europe): 39 percent globally describe data mining as invasive while also saying it is helpful (35 percent), convenient (32 percent) and time saving (33 percent).