More than 33 million Americans who have high-deductible health plans, also known as “HDHP” policies, struggle to find local doctors within their budget because healthcare costs have previously remained mysterious, until after one reaches the specialist’s office. To solve this dilemma, Doctible.com has launched a search platform that lists the costs of procedures and checkups upfront so that patients understand prices before booking their appointments. Plus, clients can also quickly search for and compare doctors by price, reviews, location and specialty.
Founded in 2013, the “Doctible” website now serves the San Diego area — with future plans to expand and eventually create a nationwide healthcare search engine to help people make faster, better and more affordable decisions about their options for a wide variety of medical services. Here are the principles that make it work and the positive changes it can lead to:
The solution lies in the search engine’s transparent facts
The Doctible medical-services search engine instantly pulls together all the key information about the type of doctor someone is looking for in a list that takes less than a minute to scan, allowing users to find the right doctor and make a booking more quickly and efficiently without regretting their decision later. The design is simple and powerful. Anyone can get fast results by just entering their zip code, the type of doctor they need to see and the type of procedure they want. Instantly, visitors get a list of doctors that shows exactly how far away they are from one’s home, how much the doctor charges in cash for the procedure, their average insurance price and their ratings based on past reviews from real patients.