In Healthcare, It’s the Outcome that Matters Most to the Patient

Michelle Blackmer
Michelle Blackmer

Guest post Michelle Blackmer, director of marketing, Healthcare, Informatica.

The Affordable Care Act is commonly surrounded by words, such as “analytics,” “electronic medical record (EMR)” and “population health,” routinely trumping the word that matters the most, the center and driver of the law: the “patient.”

A recent EMR Patient Impact Survey compiled by Aeffect, Inc. & 88 Brand Partners, illustrates that patients are experiencing a personal benefit of EMR adoption:

However, beyond these early and obvious benefits offered by information technology – convenience and improved service – there are more meaningful benefits ahead. Insights will be revealed that will change healthcare in ways we can’t even imagine. The adoption of EMRs is generating useful, consumable and sharable electronic data. It is also creating a forum to inspire and collect patient-generated data, including health history, symptoms, biometric data, treatment history and lifestyle choices.

According to a new report from digital health consultancy DrBonnie360, there are now an estimated 50 petabytes of data in the healthcare realm, and this volume is rapidly increasing.  In fact, many Informatica healthcare customers have reported significant data volume growth. For example, The University of Texas MD Anderson Cancer Center recently communicated that its data storage (storage alone) is growing at 40 percent a year.

Continue Reading