Epocrates’ Annual Mobile Trends Survey: More Tools to Meet their Clinical Needs

According to Epocrates’ annual mobile trends survey physicians and other providers have an urgent need for tools and resources that can assist them in meeting more stringent and complex requirements around administrative tracking, economic trajectories of different therapies, and ultimately, patient outcomes. Clinicians clearly endorse the viability of mobile technology to enable rapid access to clinical information and communication among a growing roster of caregivers.

Industry stakeholders, such as EHR providers, pharmaceutical companies, technology firms and content owners, must now determine how best to leverage this groundswell of behavioral input to inform product development and marketing programs that support providers in successfully embracing these rapidly evolving models of healthcare.

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