mHealth Opportunity One May Not Afford to Miss

Guest post by Rashmi Katiyar, director, Kratin LLC.

Rashmi Katiyar
Rashmi Katiyar

I read an article recently in the favor of mobile development in healthcare, though the article was making sense to me, it got comments like “mobile is good but we have many other challenges to cater and mobile is far low on priority.”

As an immediate reaction, I agreed to this comment, but it kept me bugging over the time. When mobile is so powerful (with its reach) so connected why it can’t solve bigger problems? May be they are not thinking mobile beyond “find a physician” or “fitness step count” apps. There are actually endless opportunities and much more serious tasks await smartphone, in healthcare provider perspective.

Patient Assistance: Mobile can be handy guide for a patient outside and inside hospitals, it can not only give information about your facility, services and physicians but also can keep your patients engaged with notifications , health library, you tube channels , care gap management, immunization schedules, etc.

Physician Assistance: In today’s competitive healthcare industry with growing ACOs and other policies it’s equally important to keep your physicians engaged and equipped. Handy & secure access to needed information like patient data , technical terms, on call schedules etc. assist doctors, nurses and clinical staff to increase overall coordination among the care team and achieve greater satisfaction.

Population Health: Good mobile application provides opportunity to stay connected with wider number of people beyond patients, as a result it’s easy to run real-time push surveys, polls and run healthy community forums across. Social and mobile plays vital role in information spreading process, with access to more number of people things can be done altogether at different scale.

These are just some of the very high level thoughts; mobile applications are growing richer in capability and technology. One of the biggest benefits of staying connected to the patients beyond the walls of the hospitals is; it allows care team to keep check on adherence and wellness of the patients, which avoids re-admissions and reduces overall cost of care.

We discuss possibilities with various IT teams from different hospitals, more we talk more I feel the need for healthcare providers to embrace mHealth for better health outcomes and truly emerge as fee for value organization catering to not only about patient’s illness but about wellness of the each and every individual in its sphere.


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